Increasingly Sophisticated Weather Forecasting Technology a Boon to Trucking Industry

Posted September 26, 2017 by Administrator in Risk Management, Transportation | 0 comments

Sophisticated weather forecasting technology applications help trucking fleets navigate adverse weather conditions that could pose freight delivery delays or safety risks.

New technologies provide drivers in the contintental U.S. with weather-related information to improve safety and efficiency. With these new applications, drivers can view:

  • current radar
  • precipitation on roadways
  • wind speed
  • current and extended forecasts, helping them be aware of the weather ahead.

Weather prediction resources have significantly improved since the days when the Farmers’ Almanac was the best weather forecaster source.

Rapidly improving technology has put weather forecasting and radar capabilities into the hands of those who need this information the most, which includes truck drivers. Weather technology continues to improve, current technologies are able to predict the disruptive impact of weather events and suggest actions that can be taken to mitigate the effects of the disruption.

This ability to foresee the weather and make adjustments as needed is especially useful for trucking fleets, whose daily operations can be disrupted, sometimes for days or weeks, from the effects of a hurricane, flash flood or blizzard.

According to PeopleNet, a provider of fleet management technology, weather has accounted for $3.5 billion in mobility costs and $14 billion in accident costs. Amazingly, 93% of those disasters can now be predicted using the new, cutting-edge predictive applications.

The new weather technology may be the catalyst for change for today’s competitive trucking firms, who must deal with disruptive weather events. A large-scale weather event, such as Hurricane Harvey that recently swept through the Houston, TX region, can have a disastrous effect on the transportation supply chain.

Weather is one of the biggest causes of market volatility in both the short term as well as the long term. These new technologies can help mitigate the impact such events can have throughout the supply chain. Companies are starting to use trading platforms that enable independents, fleets and third-party logistics firms to lock in rates ahead of major weather events like earthquakes.

Weather forecasting has been used to predict market price volatility for commodities since the 1980’s and is already commonly used by oil, gas and grain traders.

Enhanced notifications of road and cargo hazards can help carriers minimize losses and reduce down times. The new technology will enable drivers and equipment to maximize their potential while improving delivery efficiency during harsh weather seasons. For more on transportation safety, news, and risk, contact Cline Wood.

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